Why protect carpet?
Why do people wax the body of their car? Because it protects the paint, makes cleanup easier, and prevents scratches to the clear coat. Carpet is no different, except it can become beat up more than the paint on your car, because carpet is walked on every day! Carpet can become scratched or abraded, it becomes soiled, and it can becomes stained. With carpet protection, it slows down this process. Your nylon or wool carpet normally comes with protectant from the carpet mill, but with foot traffic, vacuuming, and cleaning, it will eventually wear off. That is why it is recommended to apply after every cleaning.
I want to relate to you a personal experience. When I first started cleaning carpet 20 years ago, there is one job that I never forgot. It was a nylon carpet that looked fairly new. When the customer told me it was 15 years old, it blew my mind because of how good it looked. What was the secret? They stated that the carpet was protected after every clean. From that point on, I was sold on protectant because I saw first hand how good it preserves and beautifies carpet. We at Powers can testify on how well carpet protectant works, and we recommend it after every carpet cleaning.
Our pricing for protectant is $.12 per square foot after cleaning.